New CCHA selects Bosack & Co. to develop conference brand

The Central Collegiate Hockey Association (CCHA) has chosen Bosack & Co., one of the country’s leading higher education and college athletics strategic branding firms, to develop the branding and positioning for the new NCAA Division I men’s hockey conference that begins play in October 2021.
七个成员CCHAs机构,伯米吉大学状态,州立鲍灵格林大学,费里斯州立大学苏必利尔湖大学状态,密歇根理工大学,明尼苏达州立大学和北密歇根大学都有丰富的学术和运动卓越的历史,并致力于改善区域定位,建设一个自然的竞争,并加强学生运动员和球迷体验。
“We are thrilled to engage the talents of Bosack & Co. to design our conference brand,” said Dr. Morris Kurtz, the athletics and hockey consultant who has guided the CCHA member schools through legal incorporation, the creation of league 通过laws and the establishment of a financial escrow fund. “The firm’s extensive hockey and collegiate athletics branding experience, including the NCAA Final Four, the NCAA Frozen Four, other conferences, and dozens of colleges and universities made this a very easy choice.”
“It’s an honor to be selected 通过 the CCHA to reimagine its brand identity and positioning as a DI hockey powerhouse,” said Joe Bosack, founder and creative director at Bosack & Co. “This is an outstanding group of competitive and like-minded programs that supports the best interests of student-athletes in the classroom and on the ice.”